$2M+ YoY revenue increase. 4 straight record seasons. ESPN called it best in sports.

The name change was controversial.
The results weren't.

It started with a name nobody wanted. It ended with ESPN's best in sports.

My role: Marketing/Promotions Manager & Copywriter. Head copywriter for the Angels and 830AM KLAA. Concepted, wrote and ran every promotion and campaign. Revived a failing Kids Club.

They said it. We earned it.

Created campaigns still running today. Some things don't need replacing.

Created items so original, vendors sold them league-wide.

The words behind the wins

Restored a failing Kids Club. 300% membership growth in year two.

← Right Brain

Want the full recipe? Find me on LinkedIn or request my resume.

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The name change was controversial.The results weren't.

The name change was controversial.
The results weren't.