Top-3 rated Super Bowl spot. My dog's name. Multi-year campaign.

Good ideas don't need a big title

Skechers had Kim Kardashian. My idea had other plans.

The idea

#3 USA Today Ad Meter

The reaction

The ad soared. Mr. Quiggly became the spokes-dog for years. My dog's name, by the way.

Press coverage

Twitter, live

Direct from Skechers

Skechers called it their most successful Super Bowl campaign ever.

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